Faircent EEZEE App

Empowering Borrowers with Easy Payments. Designed the mobile app “pay now” feature to provide a quick and easy way for
borrowers to make emi payments, and manage their account.

project

Project Overview

Faircent EEZEE: Manage Your EMI Payments - Borrower Dashboard - Experience convenient loan management with Faircent, India's first RBI-registered P2P lending platform, offering simplified and affordable financial solutions.

Timeframe

2.5 Weeks

My Role

UX + UI Design, Visual design, User flow, Research, Protopying + Testing

Tools

Figma, Fig jam, Photoshop, Google sheet, Google Forms Notion

The Challenge

Managing multiple loans creates significant stress due to varying due dates and amounts, leading to potential financial errors.

Objective/Goal

We'll design the app for simplicity and easy access. Clear layouts, simple language, and smooth navigation will help borrowers manage their loans. Features like reminders, scheduling, and loan details will be presented clearly. Our goal is to give borrowers control and reduce stress, making EMI management straightforward.

My Design Process

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Empathize Research

Competitive Market Analysis

A competitive analysis requires examining both P2P lending platforms with similar EMI management tools and traditional banks' online loan features. We'll analyze their payment reminders, scheduling, loan tracking, and overall user experience. This comparison will help Faircent EEZEE differentiate itself and improve its borrower dashboard. Apps like Google Pay, PhonePe, Paytm, and other budgeting/payment tracking apps.

Key Takeaway

Competitive UI Advantage:
  • How intuitive and user-friendly are their dashboards?

Faircent's EEZEE user interface (UI) must prioritize clarity and simplicity. A clean, uncluttered design ensures borrowers can easily navigate and understand their loan information, reducing potential anxiety and friction during payment management.

Feature Enhancement:
  • Do they provide automated reminders, payment scheduling, or detailed loan breakdowns?

Faircent EEZEE will prioritize a user-centric approach, comprehensive user experience. This includes ensuring that essential tools like automated reminders, payment scheduling, and detailed loan breakdowns are presented in a straightforward, easily accessible manner

Customer Support:
  • How responsive and helpful is their customer support?

"Faircent EEZEE offer comprehensive customer support through multiple channels, including phone, email, live chat, and in-app support, ensuring our borrowers can reach us through their preferred method. Our aim is to provide timely responses across all these channels.

User Personas

With insights gathered from the interviews, I developed personas to represent the primary user groups. These personas helped in understanding the unique qualities, preferences, and behaviors of Faircent EEZEE customers.

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POV

Point of View

Furthermore, we prioritize transparency and intuitive design in our loan management interface. Borrowers deserve clear, real-time updates and a comprehensive overview of their loan obligations. This is why we've focused on creating a user-friendly system, particularly for payment management. Features like automated reminders, easy access to payment history, and clear payment schedules are integral to our approach. By providing these tools, we aim to eliminate uncertainty and empower borrowers to take control of their financial journeys, ensuring a seamless and stress-free experience from application to repayment.

Project Goals

We'll design the app for simplicity and easy access. Clear layouts, simple language, and smooth navigation will help borrowers manage their loans. Features like reminders, scheduling, and loan details will be presented clearly. Our goal is to give borrowers control and reduce stress, making EMI management straightforward.

Sitemap/Navigation

The sitemap for the App was relatively simple to keep the user experience intuitive.

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Low - Mid Fidelity Wireframes

Rough sketches helped test layouts and navigation for loan browsing. Using sitemaps and flows, I designed Splash Screen, Login, and Main home and mobile etc.

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High-fidelity key-screens

I began with simple sketches (wireframes) to test layout and navigation, focusing on core features like product browsing. I used sitemaps and user flows to plan, then designed 3 key pages for both desktop and mobile. These pages included Homepage, Borrower, Lender.

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